Good Morning, CFO

Friday, August 22, 2025; Your quick-read guide to finance moves that matter before your coffee gets cold.

In Case You Missed It

Tariff playbook just changed

Ecommerce players are cutting duty costs thanks to the phaseout of the de minimis exemption (small items entering duty‑free). Walmart rival ShipBob is expanding in Foreign Trade Zones to defer tariffs and lower upfront cash outlays. CFO move: revisit your import strategy if you sell online. (Wall Street Journal)

MARKET MOVES

Walmart soars, tariffs bite

Walmart beat sales expectations with a 4.6% U.S. comparable‑sales gain (e‑commerce up 25%), even as profits dipped and tariffs squeezed margins. They’re rolling back prices on 7,400 items to shield shoppers, but rising inventory costs are tightening the margin belt.

Here's the twist: While Target struggles with perceived high prices, Walmart, Amazon, and TJX are winning by leaning into discounts and inventory agility.

ECONOMY WATCH

Retail resilience with a hint of caution

U.S. retail sales rose 0.5% in July; a solid beat even after inflation adjustments (~0.3%). Auto, furniture, and online shopping roared ahead, but headline gains are propped up by promotions and elevated prices. Core spending growth is slowing stung by waning sentiment.

Michigan’s consumer sentiment index dropped 5% to 58.6, the first decline in four months, mostly due to inflation anxiety; even if spending isn’t faltering... yet.

High-income households (>$100K/year) are doing the heavy lifting (up 4.6% in July spending), while lower earners are trimming back. Will this top-end buoy hold as jobs get shakier?

FINOPS TACTICS

Close cycles on autopilot

Generative AI shaved 7.5 days off monthly close times in a field study, freeing up over 3 hours/week for deeper work. Another report found automation slashing close time by 29%; that's nearly 24 days saved per year. CFO tip: start with one bot, save one close, then scale.

TRADE & COMPLIANCE

Tariff risk now a board-level concern

Effective tariffs jumped from 2.3% to 13.1% in early 2025. Compliance now needs to extend upstream into tier‑2 and tier‑3 suppliers. CFOs and CCOs must team up on enterprise risk modeling, documenting origins, and supply chain visibility.

MORNING HACK

Launch a “FTZ pilot” bundle: test a Foreign Trade Zone setup for one product line. Measure duty deferral, timing, and cash flow upside, and see if you can replicate for full roll-out.

Nice finish to the week, CFOs. Forward this to someone sprinting toward the close, not stuck in it.

—Your caffeine-fueled finance fans

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